Synthetic media is digital content created or altered by artificial intelligence (AI) or machine learning (ML). It is generating highly realistic, but artificial material, like deepfakes or AI-written stories, enabling creativity and efficiency. It also poses risks like misinformation and eroding trust in digital information.
Synthetic media as a field has grown rapidly since the creation of generative adversarial networks, primarily through the rise of deepfakes as well as music synthesis, text generation, human image synthesis, speech synthesis, and more.