We promote media literacy as the practical interventions that build people’s critical skills and habits for engaging with media, which increasingly must respond to algorithmic, platform-driven environments.
Traditional efforts—focused only on static news texts—fail to equip people for viral propaganda and AI-generated content.
We upgrade media literacy by developing evidence-based curricula and training-of-trainers models.
We teach educators and community leaders how to facilitate activities that help participants analyse sources, recognise manipulation, and practise ethical content creation.
